Samsung has announced the launch of Lacoste accessories for its latest foldables – Galaxy Z Fold5 and Galaxy Z Flip5. The new partnership is an “immersion in urban culture, an investment in the world of fashion and sports” and will bring unique cases for the pair of smartphones with the legendary crocodile logo.
Online celebrity Sally is the face of the Samsung France x Lacoste campaign and posters of her face are already being displayed in key locations across the country, including all Samsung Experience stores and the Lacoste flagship store on the Champs-Élysées.
The first week of the partnership will be marked with a promotional deal on Samsung France’s website. Every purchase of a Galaxy Z Fold5 or Z Flip5 smartphone will come with a free Lacoste case and a €150 trade-in bonus as well as a free Galaxy Buds2 Pro (sold separately for €299).
Users who decide to buy the 256 GB variant of the Flip5 on Samsung Online will get another €100 discount. The Fold5 purchase offer is big – €200 – but the customer must go for the 256 GB Cobalt option.
